Guest Expert:

Terri L. Sjodin, CSP   (About Terri)

How to order the recording:

(Pricing)

The Program:

Are you not closing as many sales as you'd like to? Are you one of those people who think that your marketing staff can do a better job at selling you? Terri feels strongly that -- if given the right tools -- you are the best person to sell your offerings.

Terry's unique approach was a hit at the 2004 NSA Workshop. She'll share her strategies to close more speaking engagements, training contracts, consulting engagements and coaching clients. She'll discuss what she does that works -- and that very few others are willing to do.

You will learn:

• Some of the biggest mistakes speakers, trainers and consultants make when in a sales conversation ... and how to avoid them.
• How to make your sales conversations stand out so you get the job.
• How to sell yourself through building and delivering a strong "case" for hiring you.
• Why most speakers need to be their primary salesperson and what you lose when you aren't.
• What to do when someone wants you to work for no or reduced fee.

Suggested pre-reading: Terri's book, New Sales Speak: The 9 Biggest Sales Presentation Mistakes and How to Avoid Them.

More about our guest expert:

Terri Sjodin is the president of Sjodin Communications, a public speaking, sales training and consulting firm.

She is a full-time professional speaker and trainer with a unique specialization - advancing the persuasive presentations skills of professionals. She is the author of the highly acclaimed book New Sales Speak: The 9 Biggest Sales Presentation Mistakes and How to Avoid Them (John Wiley & Sons), which recently hit #74 on Amazon.com's Top 100 Bestseller List. Beyond her success as an entrepreneur and author, she is a frequent guest on radio and television talk shows throughout the country.

In 1999, Terri earned NSA's prestigious CSP (Certified Speaking Professional) designation.

Since the inception of Sjodin Communications, Terri has developed a distinguished client list ranging from actors, athletes, corporate and association presidents to large professional sales organizations. Many consider Terri to be the sales professionals' speech coach.

www.terrisjodin.com