SpeakerNet News Teleseminars

Nuances of Great Keynoters

Eric ChesterMark ScharenbroichGuest Experts:

Mark Scharenbroich, CSP, CPAE and
Eric Chester, CSP, CPAE
(About Mark and Eric)


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The Program:

Every speaker wants his/her presentation not only to be well received in the moment, but to be remembered and referenced afterwards. Such permanence shows that your message and delivery were impactful.

So what makes a keynoter stand out from the crowd? What creates a buzz that permeates an audience member’s psyche and lives beyond the applause? What generates an ongoing impact that the group references for days, months or years afterward? What subtleties could you incorporate to make your speech more memorable?

Two outstanding keynoters share their insights on what they have observed that create memorable programs — and how even veteran professional speakers could do better.

You will learn:

  • the commonalities of memorable speakers
  • common deficiencies in today’s keynote speakers
  • why you may not want to use PowerPoint
  • how to create verbal earworms (memorable phrases)
  • taking your stories from good to spectacular
  • subtleties of making your characters come alive

More about our guest experts:

Mark Scharenbroich, CSP, CPAE, and Eric Chester, CSP, CPAE have a combined history of 67 years of presenting keynote speeches all over the world. Together, they’ve delivered nearly 10,000 keynotes for millions of people. They know what it takes to succeed in this business and what it is that separates the good from the truly great on the platform. Each has been hugely successful in his own niche.

SpeakerNet News is produced by Rebecca Morgan and Ken Braly. It is not affiliated with the National Speakers Association. Send comments or suggestions