4/12/2024
Editors: Rebecca Morgan & Ken Braly
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SNN Webcast Info
Wednesday, April 24
How to Find and Manage Interns
at No Cost to You (webcast)
with Rebecca Morgan, CSP, CMC, CVP, VMP
Face it: your business, like every business, has lots of small tasks that need to be done, but which don’t require someone with your skills and priorities to do them.
You’d like to find someone who could take on those tasks but who wouldn’t cost you a lot. There are such people: interns. You get the work done, and they get worthwhile business experience.
How can you take advantage of this worthwhile business arrangement? Where can you find interns to work with you? How can you best manage them?
Rebecca has learned both the good and the bad. Come learn how she has succeeded in incorporating interns into her work flow.
Read more about this session at the bottom of this newsletter, then register for the live program or pre-order the recording.
Note: Everyone who registers for the live webcast session or orders the recording will get a link to the recorded video of the online webcast, as well as the audio MP3 for convenient re-listening.
Miscellaneous Tips
Your follow-up after a podcast is your gold — Melanie Benson
If you just “record and leave” a guest expert interview, you are leaving massive opportunity and financial gain on the table. Sixty-five percent of your hosts could open the door to more speaking opportunities and client leads. Take the lead, open up the conversation and find a way to give first, if needed.
Social Media Survival Guide: Two types of content you need to master — Vickie Sullivan
The changes we’ve seen on social media platforms aren’t going away anytime soon. According to recent reports, referral traffic from Facebook and X (formerly Twitter) continues to decline.
At the same time, short-form video is having a moment. Those videos now receive over 200 billion views a day across Facebook and Instagram.
These disruptions require immediate attention. You can no longer expect to post links to your website or blog on social platforms (not even as a comment on a post) and expect to receive traffic. You need to be creative and create content that the platforms favor.
Here are two types of content that get high engagement:
- Photo carousels: People use photo carousels as clickbait, but thought leaders can also use them to promote their content. They’re easy to create using a tool like Canva, and they receive much more engagement. Social media users love visual content, so take advantage of that.
- Short-form videos: Use short-form videos to showcase your brand voice and add humor to the mix. If done right, you’ll get lots of shares. Save your longer explainer videos for your website or YouTube channel.
The companies running the social media platforms have changed the rules of the game. If you want to have a presence on them, you must adjust your strategy and expectations.
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Want to see if the Rebecca Morgan/eSpeakers Virtual Master Presenter course and designation is right for you? Register for the free 1-hour preview April 17 or 25. The five-part, live, virtual course starts May 15. Limited space. Details on the course and register for the preview |
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“Best Practice Travel Tips from Road Warriors.” Ten years of the best travel tips from SNN readers. 8 eBooklets. Special limited-time pricing now for SNN readers. Download your set today. |
Topic of the Month (TOTM) — Your Input Wanted
Our TOTM is: What have you found are the best uses for your old cell phones, even if they don’t have cell service?
Send your brief, pithy responses *that are different from those previously mentioned* to editor@SpeakerNetNews.com. Please put “Topic of the Month” or “TOTM” in the subject line.
When I’m a guest on a podcast/radio show/TV interview I want to record, I use my old phones. I create a cloud-recorded Zoom meeting and join from each old phone as a guest, with the audio muted to avoid the feedback “howl.” That way, I have an extra recording with multiple camera angles that I can later mine for quotes for short-format videos (reels, TikTok, shorts).
Connect to home Wifi system. Use it to play Spotify, Pandora or YouTube. I usually do not take my cell phone to my garage workshop, so I use an old cell phone for music there. I have it connected to good speakers.
Use your old phone as a portable hard drive, e.g., you can store 1000s of MP3s in addition to photos and documents.
My old cell makes a good iPod. For those who like to load a lot of songs onto their devices, it frees up space.
It is hard to find an inexpensive audio/video player — consider using your old cellphone.
I use my old iPhone 6S to perform the magic trick “Silk through phone,” where I run a long silk straight through it. If you’d like to learn this, you can reach out to me, and I’ll hop on Zoom with you and share it. :-)
SpeakerNet News Webcast Info
Wednesday, April 24
How to Find and Manage Interns
at No Cost to You (webcast)
with Rebecca Morgan, CSP, CMC, CVP, VMP
Would you like bright, young, tech-savvy minds to work on your business, without its costing you a dime? Do you have tasks that you’ve been wanting done, like social media posts from quotes from your books, articles, or webinar transcripts? Or clips from your webinars or speech videos to post on YouTube? You have a long list of things you’d love to have done, but you don’t have a VA, or if you do, s/he’s busy doing more important stuff.
Interns love working for people like us. Why? Because they can be creative, and their work will likely make it into the world. When interns work for big companies, they are relegated to really low-level, boring work where they don’t have much room to experiment.
There are some serious pitfalls to avoid. You want to go into this with your eyes wide open. Be informed before you dip your toe in the intern waters.
Since you are busy, and interns are only with you a short time, you need to know how to find good interns and get them up to speed quickly so they are productive.
Rebecca will share what she’s learned from engaging 170 interns since June 2020 without her paying a dime (some were paid, but by someone else — we’ll discuss).
Plan to come live (with your camera on), as this is designed as a webshop, so you’ll have short intervals to start your plan to recruit, engage, train, and utilize interns.
In this session, you will learn how to:
- delineate relevant tasks for interns
- stay out of legal trouble (not giving legal advice here)
- identify sources for a steady stream of good interns
- whittle down applicants to only the serious ones before you interview them
- interview multiple applicants efficiently
- onboard new interns so they get up to speed quickly
- manage interns with the least amount of time from you
- have your current interns prepare the next set
Note: Everyone who registers for the live webcast session or orders the recording will get a link to the recorded video of the online webcast, as well as the audio MP3 for convenient re-listening.
Date: Wednesday, April 24
Time: 7:00 pm Eastern, 6 pm Central, 5 pm Mountain, 4 pm Pacific
(Enter your location here to get your local time)
Length: 60 minutes
Cost: $49 (webcast)
Special Limited-Time Offer:
If you would like more ideas for outsourcing your business tasks, we’re suggesting the recordings of several earlier programs to complement this program:
- “Transform Your Business with a $400/Month Employee: How to Outsource Operational Tasks to Assistants Abroad” with Nate Woodbury
- “Outsource for Marketing Success: 7 Simple Steps to Marketing Made Easy” with Chuck Gallagher
With your order of this live or recorded session, at checkout you will be offered these recordings.
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